Dineo is a communication practitioner with extensive public and media relations experience working within corporate and as a consultant for the public sector and SMME’s. In 2013, she co-founded Entertainment Business Agency (EBA), a boutique PR and Event Management agency, and is often requested to consult independently on different projects. Through her insightful and knowledgeable interventions as a media practitioner, Dineo has developed a reputation for being strategic, decisive, ethical and is a diligent individual with admirable leadership skills. She has also successfully managed macro and small events in South Africa, Swaziland and Ghana and launched new products in different markets. Dineo has cultivated a network of relationships inside and outside of the industry in South Africa and in other countries on the continent.
Dineo’s most recent work includes includes being tasked with developing and implementing corporate communications plans, media strategies including media buying and stakeholder plans for listed and unlisted companies in Financial Services, Technology, Retail, Mineral Resources. Independent project work with the European Union, BUSA’s Business Economic Indaba 2020, Reka Afrika (online marketplace) and fundraising for the African World Heritage Fund. In her spare time, she enjoys creating awareness for corporate social responsibility projects. Dineo has a BA Degree (Communication) from Andrews University and completed the Leading Women course from GIBS in 2017.