Kgaugelo is a seasoned marketer and entrepreneur who has experienced all aspects of marketing, media and communications within the client, media owner and agency environments during his 21-year career.

He has worked in the hospitality, broadcasting and advertising sectors, and has held a number of key management and leadership positions including Advisory Board member at Kagiso Media (Pty) Ltd, Group Marketing Services Manager at Peermont Global (Pty) Ltd,  National Sales Manager at East Coast Radio (Pty) Ltd, Sales manager at Etv and most recently, he was the Managing Director at The MediaShop (JHB).

His passion has always been about understanding the diverse South African consumer landscape, their behaviour and influences, and finding ways to connect brands with them by also assisting brands to communicate effectively with consumers to grow market share.

He studied at the AAA school of advertising and also completed a Strategic Executive Programme at the Harvard Business School in 2019.